
Justin Baldoni has filed a lawsuit against The New York Times after it published an article featuring allegations from his “It Ends With Us” co-star, Blake Lively.
Baldoni, who directed and starred in the blockbuster film with Lively, filed a suit on Tuesday for libel and false light invasion of privacy. The complaint claimed that The Times relied on “cherry-picked” and altered communications, with details “stripped of necessary context and deliberately spliced” to “mislead.”
The story, “We Can Bury Anyone: Inside a Hollywood Smear Machine,” was written by reporters Megan Twohey, Mike McIntire and Julie Tate. It reported on Lively’s allegations of sexual misconduct by Baldoni and an alleged campaign to “tarnish” Lively’s reputation and image. The article also included alleged text messages and email exchanges between Baldoni’s publicists Jennifer Abel and Melissa Nathan; however, Baldoni’s lawsuit alleges that the exchanges in The Times’s story were stripped of “critical context.”
“The Article’s central thesis, encapsulated in a defamatory headline designed to immediately mislead the reader, is that Plaintiffs orchestrated a retaliatory public relations campaign against Lively for speaking out about sexual harassment — a premise that is categorically false and easily disproven,” the lawsuit stated.
It continued, “If the Times truly reviewed the thousands of private communications it claimed to have obtained, its reporters would have seen incontrovertible evidence that it was Lively, not Plaintiffs, who engaged in a calculated smear campaign.”
Baldoni, who is seeking $250 million in damages, also lists nine other co-plaintiffs, including Wayfarer Studios LLC, which produced “It Ends With Us,” and his publicists, Abel and Nathan.
Brian Freedman, an attorney for Baldoni, said in a statement to “Good Morning America” that The Times “cowered to the wants and whims of two powerful ‘untouchable’ Hollywood elites, disregarding journalistic practices and ethics once befitting of the revered publication by using doctored and manipulated texts and intentionally omitting texts which dispute their chosen PR narrative.”
“In doing so, they pre-determined the outcome of their story, and aided and abetted their own devastating PR smear campaign designed to revitalize Lively’s self-induced floundering public image and counter the organic groundswell of criticism amongst the online public,” Freedman continued. “The irony is rich.”
Freedman added, “Make no mistake however, as we all unite to take down The NY Times by no longer allowing them to deceive the public, we will continue this campaign of authenticity by also suing those individuals who have abused their power to try and destroy the lives of my clients.”
Lively filed a lawsuit in New York against Baldoni and other defendants for sexual harassment on Tuesday. She’s also suing Wayfarer Studios for “failure to investigate, prevent and/or remedy harassment,” as well as others including Nathan and Abel.
Lively’s lawsuit follows a complaint she filed a week ago with the California Civil Rights Department accusing Baldoni and others of waging a smear campaign against her and accusing the actor of sexual misconduct. Baldoni has denied all allegations via his lawyer.
In her suit, which reiterates details she previously presented in her complaint, it refers to a meeting that was allegedly held on Jan. 4, 2024, prior to resuming filming on “It Ends With Us” after the guild strikes. It alleges that the meeting was attended by Baldoni and key stakeholders of the film, including Wayfarer CEO Jamey Heath, and Lively, who addressed what she called the “repeated sexual harassment and other disturbing behavior” by Baldoni and Heath.
According to the lawsuit, Lively said she laid out specific demands at the meeting to ensure a safe and professional working environment, including “no more showing nude videos or images of women to Blake” and “no more discussions about sexual conquests in front of Blake and others, no further mentions of cast and crew’s genitalia, no more inquiries about Blake’s weight, and no further mention of Blake’s dead father.”